This programme can run as an online or classroom training

(Available also for Customised Training by Duration, Venue & Fee)

DAY ONE

The Topnotch Speech Writer

• Knowledge

• Command of English

• Logical

• The joy of a Speech Writer.

Written Speech Outputs

• Inform

• Discuss

• Entertain

• Induce/Persuade

• Advise

• Explain/Educate on

            -  Developments

            -  Advantages & Disadvantages

            -  Features & Benefits

            -  WIIFM.

Speechwriting Steps

• Meeting with the presenter

• Deciding the theme

• Evaluating the audience

• Agreeing the slant

• Process of writing the speech

• Writing opening that grabs an audience’s attention

• Closing that sticks in an audience memory

• Using stories to bring ideas to life.

DAY TWO

Anatomy of a Great Written Speech

• Sampled great speeches in history

• Clear about the goal the speaker is to achieve

• Resonates “What’s In It for Me” to the audience

• In tune with the speaker’s voice

• Simple in words

• Original

• Authentic.

Types of Written Speech

• Informative Speech

• Persuasive Speech

• Inspirational Speech

• Special (e.g. post-luncheon) Speech.

The Speechwriter’s Tool Kit

• Facts researching

• Dictionary & Thesaurus

• Biographies

• Great speeches

• Quotations

• Editing skills

• Great patience.