Programme Description
A Business Development skill is an enterprise management capability, and all participants in this course will acquire Seven Major Competencies:
- Ability to develop business trendsetter ideas
- Ability to build market position for the business
- Ability to initiate, develop and close profitable sales
- Ability to explore and spot development potentials in existing accounts
- Ability to track individual contributors for the company’s commercial accomplishments
- Ability to write business proposals, present and negotiate them successfully
- Ability to lead teams within the organization to attain strategic and timely supports.
Course Contents
DAY ONE
Business Development Executive Tools
- Trendsetter ideas
- Industry/Market knowledge
- Product knowledge
- Presentation skills
- Maintaining personal networks
- Customer intimacy
- Competitiveness spirit
- Knowledge of self
- Personal grooming.
Business Development Executive Commercial Skills
- Business lead generation
- Analyzes opportunities
- Examines risks and potentials
- Coordinates marketing strategy and reports overall results
- Monitors competitive products and services
- Analyzes and relays customer actions and reactions.
DAY TWO
Business Development Executive Sales & Marketing Skills
- Initiates sales process
- Develops and manages relationships
- Discovers needs
- Neutralizes/Resolves objections
- Closes sales effectively
- Negotiates deals
- Retains Accounts
- Masters time
- Manages success.
DAY THREE
Bid Preparation and Tendering for New Business
- Registering as a Contractor/Supplier
- Bids and Tenders procedures
- Preparation of contract bids
- skills in language of bids and tendering
- drafts, revises and perfects
- bid layout and style
- Working to deadlines
- Manage the tendering process
- Close new business deals by coordinating requirements.
DAY FOUR
Business Development Executive Leadership Skills
- Builds relationships
- Resolves internal priorities.
Business Development Executive Team Dynamics Skills
- Tracks team members contributions and their accomplishments
- Communication Skills
- Face-to-face
- On the phone
- In writing
- Using positive words.
Business Development Executive’s Ability to Focus
- The 80:20 Rule effects
- Builds market position for company products and services
- Disciplined focus.