This programme can run as an online or classroom training
(Available also for Customised Training by Duration, Venue & Fee)
Programme Description
How does the management find a unique positioning, the “place” the organization should be in the industry? That is discovering a good strategy.
In your arena of tough business rivalry, how do you create an uncontested market space for your organization? That’s the only space where you can make competition irrelevant.
What discrete activities would your organization perform in creating, producing and delivering goods and services? All costs arise from value chain activities and all that makes you differentiated are created by them.
Those are the questions this programme answers.
Course Contents
DAY ONE
Strategic Positioning
Why Some Companies are Regularly More Profitable than Others
Understanding Business Strategy
How to Develop a Business Strategy
- The five forces that shape strategy
- Competitive analysis
Steps to Positioning Your Organization Strategically
Mapping Your Strategy and Your Organization’s Financial Performance
The Role of Leadership in Strategy.
DAY TWO
Blue Ocean Strategic Thought
Separating Blue Ocean Strategy from Competition-based Strategy
Finding the Uncontested Market Space
Guides to Resetting the Rules of the Business Game
Replacing Competitive Convergence and Struggle to “Be-the-Best”
Right and Wrong Measures of Competitive Success
The Strategy Canvas
Profit and Growth Consequences of Creating Blue Oceans
DAY THREE
Value Chain Management and the P&L Performance
Defining the Value Chain
Differentiating Execution and “Best Practices”
Value Innovation – Offering Unprecedented Utility
The “Tailored” Value Chain
Cost, Price and the Management of the Value Chain
Configuring Activities to Create Customer Value.