Succeeding As a Product Manager [3 days]
September 22 - 24, 2010

Contents

Product Managers responsibilities.
Products planning.
Segment thinking.
Channel development opportunities.
Understanding brands.
Pricing principles.
Sales promotions.
Merchandising.
Advertising and publicity.
Promotional sensitivity analysis.
Working with salespeople.

FEE: N72500.00
VAT Inclusive

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