Customer Acquisition & Retention Skills [3 days]

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(3 Days on Demand: Available as In-plant Programme only)

There are three key enablers if a business will continually succeed in acquiring and retaining valuable customers. They are

  1. Clinical analysis of different customers and prospects environments to identify their true needs.
  2. Being true to oneself about customer engagement SWOT in the company and the importance the employees attach to it.
  3. Impeccable competencies for handling difficult situations in a way that brings positive outcome every time.

CONTENTS
Customer Acquisition - Gaining New Accounts

  • Formula R3
  • The Market Focus
  • New Business from Existing Customers.

Customer Acquisition 

  • Selling Skills Primer
  • Competitive Marketing

Customer Service Orientation - External

  • A Random Walk Through a Customer

Service Setting

  • Message to the Customer
  • Total Service Concept

Customer Service Orientation - Internal

  • A Service Quality Chain
  • The Psychology of a Waiting Customer
  • Touching the Customer

 

FEE: Negotiable. Call us»

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Please note that information on the website may be more up to date than that in the downloaded brochures.

 

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